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Did you make any New Year’s Resolutions for 2013? Chances are it was one of these: lose weight, quit smoking, get organized, save money, or spend more time with family. That’s all fine and good (and we wish you luck…

CSW Bridge recently conducted a completely unscientific poll to find out how our clients typically use package prototypes. Here’s what we found out: 1)    Hero Comps:    For photo shoots and TV commercials, as well as PR opportunities, there is no substitute…